Analytics & Insights
We implement analytics platforms that turn data into actionable insights, from event tracking to executive dashboards.
Our Expertise
- Event tracking - Amplitude, PostHog, Mixpanel
- Product analytics - User behavior and funnels
- Business intelligence - Looker, Tableau, Metabase
- Custom dashboards - Real-time metrics
- A/B testing - Experimentation platforms
Analytics Use Cases
Product metrics - DAU, retention, engagement
Business KPIs - Revenue, growth, conversion
Operational - System performance, SLAs
User behavior - Funnels, cohorts, segments
Marketing - Attribution, ROI, campaigns
Analytics Stack
Collection - Event tracking and instrumentation
Storage - Data warehouse for analysis
Processing - Aggregation and metrics
Visualization - Dashboards and reports
Alerts - Anomaly detection and notifications
Technologies We Use
- Amplitude, PostHog, Mixpanel
- Google Analytics 4
- Looker, Tableau, Metabase
- dbt for transformations
- Custom React dashboards
